Step 1: Raise rent on beloved neighborhood institution (such as Joe Jr.’s Diner)

Step 2: Force closure of said tenant.

Step 3: Suffer without rental income as a result of putting your greed ahead of your community.

Step 4: Watch neighborhood decline.

… The only step I love is number three.

Joe Jr.'s diner location, Sixth Avenue and 12th Street, July 2010

Here’s the same place in April of 2004.

Joe Jr.'s diner, April 2004